With the trend – naturally

The fact that BAU, Europe’s biggest building industry trade fair, is something of a “home game” for HARO is evident in the prominent position of the company’s stand and the high number of new products and features. A range that is so unique in its diversity and innovation will be impressively presented on the newly designed 500 m² trade fair stand. The list of 2009 additions alone reads like the catalogue of some manufacturers. New surface finishes, new installation systems and new formats – the parquet offering will be extended with new planks and 2-ply strips; with its laminate floors HARO now offers new styles, and the Celenio design tiles boast a bigger format. Exciting surface finishes and much, much more await trade visitors and all interested. And of course with all of its new products and features, HARO remains true to tradition in one very special respect: the Bavarian veal sausage and wheat beer snack is always a constant.

Professional and fast: HARO Top Connect
Preferences differ when it comes to installation – but everyone wants it be quick and easy! With the new Top Connect installation system from the Rosenheim parquet “livery”, a new dawn has broken in laying parquet floors. Angle in on the long side and fit in on the short side with a little bit of pressure on the surface: that’s how quick and easy the new HARO lock-in system is laid. In conjunction with the ComfortTec innovation presented last year, whereby the adhesive is already on the board, this will revolutionise parquet installation. Whether installed as floating floors or fully glued down, with Top Connect and ComforTec, HARO has created the ideal combination of installation speed and professional floor laying.

HARO Parquet plank Oak Arizone naturaLin plus

New natural look with naturaLin
It has to be natural and beautiful – wood at its best! The surface finish is absolutely critical in this respect. With the naturaLin natural finish, a new natural beauty has found its home in the product range brought to you by the HARO parquet specialists. Whether pre-oiled once at the factory and finished on-site, as with the new 2-ply strip range, or already refined for the home with naturaLin plus with planks: the natural oil finishes endow wooden floors a completely natural matt look, combined with a pleasant touch.

Parquet trends by HARO
Planks make a room feel really spacious and wide. This, of course, is a consumer wish that is in full trend at the moment, and HARO caters for this with the extension of its plank range. Featuring the new naturaLin plus surface finish, the parquet specialist has extended its range with ten new planks with rustic, original and trendy white styles.
HARO is also continuing to pursue the “natural” topic with its 2-ply strips. New products in oak, beech, maple, walnut and other stylish wood species now feature the new naturaLin surface finish. In combination with lively grades, these floors form the basis for “close-to-nature” living.
Another highlight: the Oak Sauvage Allegro strip textured with micro fibres. The very intentional emphasis of the individual strips provides a modern look for versatile use.
Six coloured oils add new accents to the parquet manufacturer's exclusive floors. Oak’s unbeatable grain is beautiful brought up and the pores are impressively accentuated. A natural effect that awakens emotions! Strong trends such as white and grey with two variants each as oak planks also extend the 2009 range. African oak in gold or silver in particular is sure to turn heads.

CELENIO Papyrus Onyx

Celenio – the design headed for success
Celenio, the unique in-house HARO development, is an absolute success. HARO will demonstrate the enormous potential of this “alone-in-the-field” product with an extended range. At the beginning of 2009 Celenio will also be presented in a new look, and a bigger format. The Papyrus surface finish, which is exclusively available in the new attractive big format, will be out and about in line with the textile structures trend. With the future-oriented Athos surface finish, HARO is focusing on new worlds of colour with combinations of three colours and shades of grey. The entire Celenio range will be fitted from 2009 with the new Top Connect installation system, which, in combination with ComforTec, is simply unbeatable in installation convenience and speed.

HARO Laminatboden 3Stab Räuchereiche gekalkt

The parquet specialists for laminate floors
“Laminate floors from the parquet specialists”, is how HARO’s confident positioning claim goes. HARO is also playing its best trump with its 2009 laminate floors range accordingly: its experience and know-how as a leading parquet manufacturer. Exclusive styles and surface finishes that reproduce the natural beauty of wood and big formats, such as the Gran Via and Loft planks, and the extra-wide Plaza, put the product range right on course for success. Twelve of the 15 new additions, from natural to trendy, extend the HARO Tritty 75 range in particular. The wider selection with Haro Tritty 100 in big formats and four fibres will continue to grow in 2009. Together with exclusive style developments, this will increase the share of the 100 series in the range mix. The way in which the Tritty 75 and Tritty 100 styles support each other minimises redundant styles and reduces range complexity, without having to leave any of the consumer’s individual needs uncovered.

Is it wood or is it cork?
Well they certainly are natural, that’s for sure! HARO now presents cork floors in four wood designs. The wooden look is perfectly reproduced with the aid of digital printing – the floor's warmth is real. With this initiative, HARO also intends to get new target groups excited about cork as a natural material. With the new colours, Lagos white and Lagos coffee, the extended range also covers the bright and dark design trends.

Product worlds – and sensory worlds
Visitors to HARO’s trade fair stand will be guided through a fascinating world of experience for everything to do with parquets & co. HARO believes this is the best way to “really” feel the emotion that its diverse range of products can evoke.

Visit us at the Bau Trade Fair in Munich, Europe’s leading fair for architecture, building materials and systems from the 12^th to the 17^th of January. We will be presenting many new innovative products on our 500m2+ stand. You can find us in Hall B6, Stand 302. You are welcome to organise a time to come and see us. We look forward to meeting you.